Motorola Acquisition by Lenovo to Bring the Brand Back to Tablet Market

It has been awhile since we saw a new tablet released from Motorola in the physical shop or even heard news that the company is coming out with a new tablet. The last tablet from Motorola was released in 2011 but it was not performing well in the market. Well, all these are going to change. Even HTC which went through the same situation as Motorola, is coming up with the new tablet, Nexus 9. Nexus 9 marked as the return to the tablet segment by the Taiwanese manufacturer. This is interesting since Motorola is also planning to rejoin the tablet market segment too.

If you have not heard the news, Motorola is taken over by Lenovo. The acquisition is expected to finalize by the end of this year.  According to Lenovo’s CEO, Yang Yuanquing, when the acquisition process is done, the company will release new tablets under the brand “Motorola”. The better news is that only tablets which are going to be released but also new smartphones under the same branding.

The CEO also revealed that it is planning to release new products using the “Motorola” or “Lenovo” branding, depending on the popularity level of the branding in the countries where the product is going to be launched.  For example, if in country “A”, Lenovo is more popular then it will use “Lenovo” branding while if in country “B”, Motorola is more popular then it will user “Motorola” as the branding.

There are no further details on the tablets specifications yet. It is not confirmed whether Lenovo going to release both Windows or Android tablet segment or both. We just need to patiently waiting for the next update.

Motorola Acquisition by Lenovo to Bring the Brand Back to Tablet Market